Showing posts with label promotional bags. Show all posts
Showing posts with label promotional bags. Show all posts

3 Feb 2014

Promote while you commute with promotional laptop bags

Laptops, also known as personal computers and notebooks, have been around for decades now and because they are becoming more and more affordable, they are becoming more popular amongst the masses. They are commonly used for a variety of things... surfing the internet, creating important documents, education and personal multi-media purposes. They are a clever product that appeals to many different age groups including the very young and even the elderly. One thing that is vitally important when you own such a useful gadget is a promotional laptop bag to protect and preserve it for years to come.

It’s not ground breaking news that many companies use promotional products to raise brand awareness and get their name out there into the big wide world. Most companies will opt for the promotional pen, the printed mug or they may stretch to a printed garment or umbrella. I think it is always a good opportunity to stand out in the crowd and offer something a bit different. Personalised laptop bags are a great alternative... Yes they cost a little more but they are well worth it in the end because they last longer and can be used on a daily basis. Not to mention the fact that they really bring high visibility to your company brand.

There are many advantages to the promotional laptop bag. Firstly, they are easy to customised and companies such as www.promotionalproducts.co.uk can do this for you in no time at all. You can even view the final printed product on their website and make any adaptations necessary. The great thing about bags is that they have a superb print area which allows you to include a logo, name, slogan and all the contact details you require. They can also be printed in a number of colours and a number of different style bags can be chosen from.

Secondly, as I mentioned before laptop bags are a unique giveaway to grab people’s attention and make them take notice of who you are and what you do. The bags will be used on a daily basis so they will expose your brand to people on public transport, in the office, at university, on the street, at airports, in coffee shops, at hotels and even at social occasions. Their marketing and advertising potential is HUGE and everlasting!

Finally, promotional laptop bags are great because they don’t run out of ink like a printed pen and they don’t run out of paper like a personalised notepad – they carry on for a very long time! They are a great giveaway at tradeshows and exhibitions and make a great corporate gift to loyal customers at Christmas and various other times of the year. One thing you can guarantee is that they will always be used whether it’s by the recipient or a person they are related to or a friend.

They really are a worthwhile investment!

27 Jan 2014

Draw in more customers with printed drawstring bags

What would we do without the classic drawstring bag? In case you are not familiar with this type of promotional bag, they are perfectly formed lightweight bags with the fundamentally simple, yet clever design allowing you to close the bag with a simple pull of two strings. They are seen at many different locations including schools and colleges, tradeshows and exhibitions, product launches, gyms, offices and around homes AND they are always printed expertly with a company logo, name or image and contact details.

Printed drawstring bags are great crowd pleasers and you can guarantee that whoever you give one to, it will be used at some point and on a regular basis. The great thing about them is that they appeal to both genders and they do not discriminate with age. You often see school children carrying them around and you also see elderly people using them to collect their weekly shopping. The biggest reason as to why they are so popular is the fact that they are so robust. They are easy to store and they can carry a pretty heavy load. They can be placed over your shoulder or on your back meaning that the weight is distributed so they are more comfortable to hold. They are a superb addition to your gym kit as everything including your trainers, towel, iPhone, wallet and drinks bottle can all fit in nicely and then can easily be transferred into a small locker! They really are hassle free and something any customer would use for a number of years.

There are also so many different styles and designs to choose from – you don’t just have to opt for the traditional drawstring bag. There are many different brands that offer a variety of advantages. For example if you are backing a school fundraising campaign – you may want to include a promotional drawstring bag that features hi-vis reflective strips so that child safety is a priority. On the other hand you may want to promote your eco-friendly company policy and opt for a recycled drawstring bag which will last and then will be biodegradable at the end! The options really are endless and I can guarantee – there will always be something to suit every person, event and theme. Companies such as www.promotionalproducts.co.uk have a wide online selection to choose from and getting started couldn’t be easier!

Take a look at the premium drawstring bag on the above website. It is the perfect giveaway for any event and it comes in a range of vibrant colours. They are made from lightweight durable nylon and features purpose built PU corners which adds that additional strength and support. They look great when printed with a company name and logo and really live up to the reputation of a very successful promotional bag.

To learn more about these superb promotional bags – contact us direct and we can offer more helpful tips and advice!

21 Jan 2014

Advertise on the move with promotional tote bags

It seems it has now become unfashionable to go shopping and use copious amounts of plastic bags to pack your shopping into. I would almost go as far as to say it has become more of a taboo – cashiers are offering fewer bags in an effort to encourage us to use less and many places are even charging for every bag used. Although it may be a little irritating at the time, we must bear in mind we are doing our bit for the environment and we are inevitably saving the planet! (Sounds like an excerpt from a Hollywood movie!)

There is no doubt that the printed promotional tote bag is making a big come back and its popularity is rising every day with the current economic climate. You may be thinking to yourself, “What on earth is a tote bag?” To be honest, it’s just a posh name for a cotton shopper bag with the classic square exterior and the long robust straps. If you are still unsure what these types of bag looks like – please visit www.promotionalproducts.co.uk and take a look at a few examples. It seems people love to carry them about because of their practicality, durability and convenience. They look good, are lightweight, are very cheap to purchase and last a lifetime. With this in mind, it is an intelligent decision for any company to invest in some personalised tote bags in order to promote their company name and contact details. They certainly do a great job and get your name out there amongst your competitors!

So what makes a shopping bag an ideal promotional tool? Well it doesn’t take a brain surgeon to work out the answer! Promotional bags, such as these, boast a very large print area which is great news if you are trying to raise brand awareness. They are a great medium to spread the word and make every penny you spend worthwhile. Think about how many people will see you logo in front of their eyes – bold and inviting, subtly reminding people who you are and what you do! Also because of the quality material they are manufactured from the print looks great and lasts longer then on other textiles. The other obvious reason is that tote bags can be used for many things; carrying groceries, carrying books and files to work, packed lunches, gym kit – you name it, they can carry it. It’s a great way to flaunt your company name and reach out to both your target audience and anyone else who can see the bag. You also need to take into consideration the fact that compared to other types of promotional media – printing on tote bags is less expensive but is just as effective. The more bags you give to people, the more chance for your brand to be exposed. You really cannot lose if you invest in these promotional items.

For more information on promotional bags and printed items visit www.promotionalproducts.co.uk.

14 Jan 2014

Promotional bags printed with your message are business enhancers

Promotional products have become more and more popular over the years and seem to be found all over the place nowadays... in petrol stations, in banks, garages, offices, at tradeshows, product launches and corporate days. Everywhere you look I can guarantee you will find a promotional pen, a printed paper product or even a printed key ring here and there! But the question is... do they really enhance your brand or are they a waste of time and money?

From a personal point of view and ten years’ experience, I would say they are certainly worthwhile and that they do help to create a buzz around your brand. They help a potential or existing customer to identify a company and as a result name recognition becomes apparent immediately. If people know who you are and can actively see other people buying from your company, they are more likely to make a purchase in the future. Secondly, recipients of promotional items such as promotional bags, clothing, printed giveaways and other forms of merchandise see your company in a more favourable light and of course they will because you have given them something for free which they can use on a regular basis! They really do create a positive impact on your company and if thought out well and researched, they can make a massive difference to your customer base and sales.

Printed promotional bags are a great way to get your name out there and online companies such as www.promotionalproducts.co.uk offer a HUGE selection of bags to suit all types of people and events. It is vitally important though that you research your target audience and find a bag which will benefit them in the long run. You need to consider your company budget, lifestyle of the recipients and what exactly you want printed on the bag. I also think it is imperative to offer a bag which is of good quality as this really says something about the status of your company. If you are providing your customers with a sub-standard bag, they may think this is how you operative and is an indication of the standard of the products that you provide.

The other great thing about promotional bags is that they come in such a variety of styles and designs. They are a functional way to promote brand awareness and a successful way of doing this. Most bags can be designed in any way, can be produced in any colour to suit your preference and can be sourced of any material (the most popular being eco-friendly brands).

I would even go as far to say that promotional bags are vital to any business brand and many companies have unfortunately fallen into the category of thinking that they are worthless and a waste of time. This is not the case, they are a unique and useful way to draw attention to your brand and get your name out there!

6 Jan 2014

Great student motivators - printed seminar bags

Motivation is a key element in life. Think of a world where motivation was absent – what on earth would you be left with? ...people walking around like zombies with absolutely no drive in life and a place where excitement and anticipation is nonexistent. How awful it would be. I think we take it for granted sometimes how important this emotion is. It helps us to achieve in life from both a business point of view and a personal sense. If you have no motivation, life would be a pretty boring and mundane. Motivating someone can range from encouraging a sales team to perform... to inspiring a group of students to embrace their study or even persuading your child to get up and go to school in the morning. It is surprising how little effort you actually need to make in order to enthuse someone!

At this time of year, promotional companies receive numerous calls from colleges and universities in a bid to try to motivate their students into the next academic term! January is always a difficult time of year; the winter is in full swing, it starts getting dark at 4.30 in the afternoon, everyone has to return to work/ study after the holidays and your summer break seems a million light years away. Promotional products are a great way to get students motivated and thinking about what they need to achieve over the next few months. They are simply a way to help change your thinking and become focused on what’s to come. Here are a few ideas to get your students in the right frame of mind in 2014...

Promotional bags, such as printed seminar bags are great giveaways where students are concerned. They look good and because they are high quality, they last a life time! They also look fantastic when printed with a company name or university which can create a sense of worth and belonging. They can also be used for years to come in different situations.

Students always appreciate a calendar at the start of the year and if you have your company name printed on every month, then you are advertising your brand all year round which can only be a good thing. Student’s needs seem to revolve around a calendar – important term dates, holidays, exams and deadlines. They really are an essential printed promotional product.

Promotional pens are probably the most common promotional product found at student fayres and fresher weeks. Let’s face it – every student needs a pen. They are a great product because you can guarantee that they will be used even if it is not by the recipient. They are passed around and borrowed constantly - spreading your message like wildfire! For more ideas about student promotions – please visit www.promotionalproducts.co.uk.

30 Sept 2013

Top 5 styles of bags

When thinking about printed bags, my mind immediately reverts to the plastic bags you get at the supermarket. But nowadays these are the very tip of the iceberg where promotional printed bags are concerned. Nowadays its seems that every type of person (male, female, child, adult) is using bags whether it be a classic handbag, a duffle bag, a backpack or a laptop bag. It seems to me that they are an everyday essential and this is what makes them such an effective promotional gift. Not only are bags extremely useful and practical, they are also a great way to raise brand awareness and a secure way to get your company name out very large format on the front / side / rear or strap of the product and it will certainly be seen from a far.

So what are the top five styles of bags for this year? One of the most popular choices of bags for promotions this year has been the classic printed duffle bag. They are a great asset to trade shows and exhibitions and are VERY affordable if you are on a budget. They can be used to put your gym kit in, to carry a few bits and pieces into the office when you’re cycling in, in the morning or you can simply put your keys and wallet it it to keep them safe. They are suitable for both women and children and more and more schools are using them as giveaways at fundraising events. They can also come with an assortment of pockets which is really handy!

Second and third on the list are tote bags and beach totes. You may not have heard them be called this before but I can assure you, they will be familiar to you. They are most commonly used as gifts for clients and usually come in a square shape with handles; they are usually made of cotton and similar materials such as polyester and nylon. They are very popular amongst females and the younger generation.

Fourth on the list are personalised laptop bags. These are the perfect gifts for any professional, person studying or anyone for that matter who uses a laptop. They look great when printed with a large logo and they really say something about your company when given away as a gift. On the other hand they can be sold at fundraisers at charity events. The great thing about these promotional bags is the person carrying the bag will carry your logo for you and become a walking advertisement. You, therefore win both ways... a happy client and a successful advertising campaign.

Fifth and finally on the list is printed backpacks also known as rucksacks. Companies such as www.promotionalproduct.co.uk offer a wide selection of this type of bag and they look fabulous when customised with a company logo and contact details. They are great promotional giveaways for kids and teenagers and are also very useful whether you are a full time mum, cyclist or gym member amongst many other things. There are many different styles and designs for a number of different people – all you need to do is decide which one suits your target audience the best. For more advice and information visit the above website.

25 Sept 2013

Printed bags are a must have for new shops

Starting a new business is always stressful and can be very complicated at times especially if you are new to the industry. It can be difficult to know how to get your name out there and raise brand awareness amongst a target audience that you don’t know how to reach out to. It is almost as though the minute you open your doors to the public you need to start advertising and telling people who you are.

The easiest way to do this is to invest in some quality printed promotional bags - ideally with your name, contact details and logo displayed clearly for all to see. It might also be a good idea to opt for a vibrant coloured bag that will catch the attention of customers and potential customers immediately. Many retail owners disregard the need for good quality printed carrier bags, but it is a highly important step to establishing the quality of your brand for a new business. It can be so frustrating for a customer if they buy goods from your shop and then find the free accompanying bag is useless and breaks on the way home! This is all too familiar when Tesco’s once changed their bags – it actually stopped me shopping there until they reverted back to the old brand! The customer needs a positive experience from start to finish if they are ever to spend money with you again!

It would be very easy to just supply your customer with a plain, impersonalised plastic carrier bag. Yes it would save money and could be delivered instantly but sometimes you need to spend a little to get something back! You would be missing out on an amazing opportunity to advertise your brand to the world and reach out to customers you never thought you had because let’s face it – printed bags are effective walking advertisements! By giving customers a plain bag you are missing the opportunity to remind your customer where your shop is and how they can contact you in the future when they leave the shop. Bags also can display a website address so customers can continue their shopping online.

Companies and websites such as www.promotionalproducts.co.uk are very helpful nowadays in helping companies to produce the right design for promotional bags and other personalised products. It is important to get the design right in order for your investment to be a success! You don’t want to purchase some quality printed bags and then rush the design that is printed on them, as it becomes a complete waste of time and money! The design could be too small and will be missed by existing and potential customers, which was probably the main objective in the first place!

Printed bags are a great place to start your advertising journey and you only need to look around to see how successful they are and how many companies are using the today.

23 Sept 2013

How many companies are using Printed Bags

Next time you are out and about town have a look at how many companies are using printed bags as a way to advertise their brand. It’s not surprising how many companies use this method of interaction with their customers (and potential customers) as it is so effective and really gets your name out there amongst the crowds. Printed bags are used not only by retail businesses but also various different industries including being present at product launches, tradeshows and exhibitions, seminars, corporate days and quirky events. Brand recognition is the key to success and prolonged sales and profit!

So what makes people choose to invest in printed bags over other promotional products such as pens, mugs, umbrellas, paper products and electrical gadgets? There are various reasons why and when you see your logo exposed to the world on a carrier bag – you instantly see their effectiveness. They are a great way to help consumers remember a business name and logo long after the event or shopping experience is over. It has to be said though, that companies do not just invest in your basic carry bag. Many companies choose to go the extra mile and invest in tote bags, conference bags, laptop bags, paper bags, bags for life, sports bags and even holdalls – all of which can be customised with your company name, logo and contact details. A lot of companies are also looking to recycled, so called ‘green’ eco friendly products to attach their name to as it really says something positive about their company ethos.

There are many benefits where promotional bags are concerned. Firstly, there is such a range to choose from when you are looking for that special personalised bag for your company’s marketing campaign. The range is phenomenal and companies such as www.promotionalproducts.co.uk are always on hand to help you make the right decision. Also, if you are worried about the actual design on the bag - expert artwork teams are always there to help and instruct when asked or needed. The main advantage with the printed promotional bag is the superb print area it provides and it is really worth doing your research and producing your best design possible. Just think how many people will see your logo and how many people will remember who you are in their hour of need!

Just by looking at the amount of companies that use promotional bags, you can see how successful and worthwhile they are.

17 Sept 2013

Promotional Bags with Large print areas increase awareness

If you have your own business then you will know just how hard it can be to get your name out there and make people aware of whom you are and what you do. Yes, you could spend copious amounts of money on expensive bill boards, magazine advertisements and even TV adverts but with the past credit crunch, these are not realistic options to most companies. Sometimes, simply investing in some effective printed promotional products can be the answer. Let’s face it companies have been using this method of advertising for years and it has kept going because printed merchandise has proved to be so successful and can achieve a great return on investment. The great thing about promotional products is that there is a wide range of product to choose from and everything can be personalised with your company details and logo.

The most sought after product in the market today appears to be the branded promotional bag and when investigated in detail, there is no surprise why. One of the main reasons why they are so successful is because of their superb print area. On most bags you have the opportunity to display your logo in a very large format in comparison to other promotional products such as printed pens and mugs. This means that more people are likely to see your logo and take notice. If you logo is printed on a pen then it may be harder to see and will not reach out to a large target audience. Artwork specialists will always advise you on the best design for your company details and logo so that you are getting the best out of your promotional giveaway. On the other hand you can always design your own and go straight to print.

The second reason why promotional bags are so popular is because of their practicality. Most people (men and women) carry a bag with them at some point in the day whether it be during the week or at the weekend. I’m not just taking about the classic handbag... I’m thinking about record bags, conference bags, bags for life, carrier bags and tote bags – all of which can be personalised with your company details and delivered within a week. It has to be said that a more quality bag may be better off in the long run as it will most probably last longer, however it all depends under what circumstance you are giving them away. The other great thing about their practicality is that they are used by many audiences, young, old, male and female.

I could talk all day about the benefits of a promotional bag; however if you need more information www.promotionalproducts.co.uk are always there to help you out and give you advice.

10 Sept 2013

Large print areas increase awareness on Promotional Bags

Many companies are giving away promotional bags as a way of raising their brand awareness and increasing their popularity amongst both existing customers and potential customers. Let’s face it, if a brand is well known (for the right reasons) then this can only benefit your profit margin in the long run. People trust a well-known name and are proud to be associated with it, so giving away a branded promotional product can only be a good thing. However there are a couple of factors you need to take into consideration. Distributing promotional products to clients shouldn’t just be a slap dash decision, as not all products are appropriate for all occasions. What would be the point in giving away a printed balloon at a corporate golf day? You want invest in something that has an impact or is at least in some way connected to the event taking place. With so many products on the market to choose from – there is always something to suit all tastes and objectives.

It’s no secret that large print areas on promotional products hold the key to success where advertising is concerned! It would be wrong to say that if you decide to print a small logo and text on a promotional bag then this will have a bigger impact then a bag printed in a large print format – it just doesn’t make sense. You need to be careful what you are printing though and make sure you don’t ‘squash’ as much information in as possible. Sometimes little is more effective because let’s face it, who realistically is going to read a whole paragraph of text when they glance quickly at your promotional bag. You just want them to remember your name, logo and some sort of way to contact you – whether it be email address, telephone number or address details. Most promotional product companies like www.promotionalproducts.co.uk will help you to create your design and will give you advice about how to get the most out of your promotional products.

The other aspect you need to consider is your budget and what your constraints are. Ideally you want to get the best quality you can. Promotional bags are great because you can’t go too wrong with them. Most bags are made of quality material because they need to withstand different weights and are probably going to be used on a regular basis. They are also a fashion statement nowadays so they need to look trendy and desirable. Everyone loves to receive a bag and this even branches out to both men and women.
in your budget. Sometimes it’s worth pushing the boat out and picking something of a better quality which will hopefully last longer. The product will probably last longer and people will see this as a reflection of your company. Then the trust will start to build.

So as you can see there are many factors to consider when thinking about promotional products.