15 Jul 2013

Promotional Pens, still the number one choice

There is no doubt about it printed pens are the best selling product in the market and are still the number one choice for many companies... and to be honest there is no surprise why! Pens are amongst the earliest and most efficient forms of advertising and always rank high where brand awareness is concerned. They range from the classic low cost giveaway to the executive style promotional gift... both are successful ways to remind people who you are and what your company does. It also gives potential and existing clients the opportunity to see your company logo and contact details on a daily basis. There is always a pen to fit your budget, personal style and business.

Printed pens boast many advantages. Firstly they help you to create a positive brand image and they are a great goodwill gesture for your clients. Let’s face it – everyone likes to receive something for free and if it is something useful then all the better. The great thing about promotional pens is that they are very cost effective - which is a phrase that is always good to hear. People think they are receiving a higher perceived value gift then they actually are which does you many favours. Secondly, they reach out to a wide range of audiences. It seems that everyone uses pens no matter what age they are, what job they do or their social standing in society. The pen is a product used by all – no matter who you are. The biggest advantage of these promotional items is that they look superb when printed with a company name or logo. The company brand can be printed on the barrel for maximum exposure and all sorts of other extra pieces of information can be included... phone numbers, websites, even a controversial statement.

Companies such as promotionalproducts.co.uk offer a wide selection of promotional pens which suit any event and occasion. They also provide continual customer support in case you need to ask questions about how to effectively design and position your logo and contact details. Promotional pens are the Andy Murray of Wimbledon in the marketing industry! Champions!

1 comment:

  1. I regard Promotional Pens as one of the most effective brand recollection and marketing tools! They are used very frequently by any individual.