Showing posts with label promotional pens. Show all posts
Showing posts with label promotional pens. Show all posts

14 Apr 2014

Company branded pens - A customer keeper

Many companies are still in the dark about how popular personalised products are and how they can have a very positive effect on your business. Have a look around you now and see how many branded products there are... printed pens, personalised mugs, embroidered baseball caps and T shirts and letter headed paper! We may not be aware of it all – but it is certainly all around us! Promotional products not only resemble professionalism, they also help to raise brand awareness and aid familiarity of a product or company. This is especially helpful if you are starting up a new company or you need to create a buzz around a certain product or service.

Custom printed pens are a great, inexpensive way to get your image out there to all those hard to read customers because let’s face it everyone uses pens! They are a great way to market yourself and create maximum exposure. The great thing about printed pens is that they are so versatile. In this day and age you can source any pen you can imagine. They range from costing under 5p to over £20, but no matter how cheap or expensive the pen, the quality stays the same! The majority of pens are screen printed however the more top end executive pens are normally engraved!

It is always best to go on recommendation where promotional pens are concerned, because you want to get the most out of your budget and you want to feel assured that the people printing the pens will do a good job! Online companies such as www.promotionalproducts.co.uk are always a good option and provide great customer service too to answer any of those questions you may have about the process. Most companies will also offer better prices the more pens you buy.

The great thing about promotional pens is that they will always be used no matter where they are given out or who they have been sent to. If the recipient doesn’t use them- you can guarantee someone else will! This in itself is good marketing as the pen instantly becomes a walking advertisement for your company or brand. People are unconsciously taking in your company details without even knowing and storing them for future reference... quite clever really!

What is really important when investing in promotional pens is the print itself. Make sure your design is clear and bold for all to see. It will be a complete waste of time and money if you get this wrong and go straight to print without looking at a life size proof. The company you use should advise you accordingly and send this through. You should be able to sign it off or make any amendments that are needed.

For more information or advice on promotional pens, visit promotionalproducts.co.uk

9 Apr 2014

Show off your company with logo pens

Nearly every person at some point in their day uses a pen of some description whether it be a highlighter, a multi-functional pen, a biro or a classic fountain pen. It’s a known fact that pens are EVERYWHERE - in shops, petrol stations, offices, at home, and even in train stations. They are use on a daily basis which is what makes them such an effective marketing tool for businesses to use. Have a look around you now and see if you can identify one...have a look at the barrel of the pen and I bet there is a company logo and brand staring you in the face. Everyone seems to be advertising in this way, for the pure reason – that it works! What a wasted advertising opportunity if you give away blank pens! Printed pens are a great way to get your message across whether they are a cheap giveaway at a tradeshow or a corporate gift for that extra special client who has shown loyalty throughout the year.

Over the last decade the amount of logo pens available on the market has increased two fold. Everyone can now enjoy the vast selection that many companies have to offer. Gone are the days of the boring bog standard pen which never left an imprint on its owner! Now companies such as www.promotionalproducts.co.uk offer hundreds of pens including metal pens, plastic pens, multi-functional pens, low cost pens, roller ball pens, fountain pens and executive pens. Let’s face it everyone has a favourite pen and even if they haven’t they are not likely to discriminate against a type of pen if they really need one! The great thing about printing on a pen is that even if the product is lost, borrowed or disregarded, it will more than likely be picked up by someone else and used – extending your brand exposure again!

No matter what your marketing budget is, there will always be a promotional pen for you. However picking the right pen for your special occasion or event is quite a hard job. The first things you need to do is look at your target audience and decide which pen would benefit and suit them most! Then you need to decide what to put on the actual pen itself. Most companies will offer you helpful advice on sizing and what looks best so that you will get the best out of your chosen promotional product. You will also always be sent a proof before any printing takes place – so you know what you will be getting!

One pen that always looks professional when printed is the Solar Promotional Pens (see the website above). This pen is expertly designed to offer the ultimate writing experience at a fraction of the cost. It’s no surprise as to why it’s on the ‘best sellers’ list. It offers a high perceived value considering it is so affordable. This pen is popular due to its professional finish and its high quality push action mechanism. Why not order a sample today and see for yourself.

27 Mar 2014

Drive sales using Printed Pens

It’s quite well known that printed promotional pens are one of the cheaper options where promotional products are concerned. However this does not reflect the impact they can have on a marketing campaign! Just because they are cheap has no bearing on them being low quality or an underdog in the promotional product industry. In fact, pens have been the best selling product in the UK for the past decade. Have a look around you now and see if you can spot a promotional pen – I bet you can and I bet there is more than one!

It is no secret that printed pens drive sales. They instantly raise brand awareness and help to make potential customers become familiar with your product or service. If a customer sees that a company has invested in promotional products and has received one for free, they are more likely to buy from your company than a random company they have had no relationship with. On the other hand, they are a great reminder to existing companies that you do still exist and act as a soft nudge to remind them of your contact details and your outstanding customer service!

Promotional pens work for a variety of reasons. Firstly they are affordable and you can get a lot for your money. Many printed pens are under 5p per pen and obviously get even cheaper when brought in bulk. If you think about what you are actually getting it’s pretty unbelievable. Not only are you getting a quality pen that will last you a life time – you are also getting instant advertising for a prolonged period of time. Let’s face it – you can’t even buy penny sweets for 5p nowadays! The other advantage is that there is such a variety of promotional pens to choose from. All you need to do is look up an online company such as www.promotionalproducts.co.uk and browse through their endless pages of pens. Metal pens, plastic pens, multi-functional pens, funky pens, low cost pens, executive pens, parker pens and fountain pens are just to name a few! All of which can be printed with your company logo and contact details for all to see.

Companies such as this offer a hassle free service, where they can help you to design the print on your pen to create maximum impact. They are the experts and they are happy to pass their knowledge onto you in the interest of your campaign being 100% successful!

There is no doubt that the performance of a pen makes them the perfect promotional item. They deliver fantastic results and a superb return on investment. Why not order a few samples today and see for yourself!

20 Mar 2014

Building your business with promotional products

Many companies underestimate the power of the promotional products. They are in fact considered one of the most important marketing strategies that business owners can use in order to cash in on business opportunities or when expanding a company. The great thing about promotional items is that they offer numerous benefits in comparison to other marketing strategies and they are very versatile. So how exactly do they help to build your business?

Firstly, promotional products help make your business grow. Giving away free promotional gifts will inevitably increase your chances of securing business sales. Let’s face it everyone likes to receive something for free whether it’s a promotional pen, a printed mug, a personalised T shirt or a printed umbrella. Promotional products create a positive feeling which is then transferred onto your brand. They are a great way of reminding people who you are and what you do without ringing them constantly and giving them the hard sell. If you have selected an item that clients can use on a daily basis – even better, you brand exposure will have doubled dramatically!

Secondly, promotional giveaways and gifts are proven to be cheaper in the long run. Initially they may seem expensive however they passively allow you to advertise your company and brand for longer. Brand exposure is key with customers so if you get it right in the first place, you are half way there.

Finally promotional products are great for enhancing your business image. Products such as promotional pens certainly improve your overall image to your clients. Many products boast a higher perceived value even if they were low cost automatically making your customer feel valued and thought about! Giving away a printed mug or a personalised keyring will show your customer that you are continually thinking about them and providing them with quality service. This is always a good thing where customer service takes precedence. Promotional items can also be given to employees as a reward for hard work. They can create that feel good factor and a sense of team spirit. Promotional pens are one of our best sellers mainly because of their cost, flexibility and their ability to reach out to a huge audience.

Keeping one step ahead of your competitors can be a full time job, but if you accompany it with some well thought out promotional products, you will have a better chance of making your business successful in the future. Companies such as www.promotionalproducts.co.uk provide a range of promotional products which can all be personalised to your satisfaction.

16 Jan 2014

Promotional products boost sales performance

The business world is a scary place, particularly for new start-up companies. Initially it can be relatively easy to maintain your list of business contact but as businesses grow and competition increases, it can prove to be a tumultuous experience attempting to gain a wider customer reach whilst keeping on top of existing business without losing contacts through the cracks.

One great way to keep your contacts coming back for more is to provide them with an obvious way to keep your contact details to hand. In times gone by, one might have gone for something like a traditional business card or even a thank you card at Christmas time but with people being bombarded with so much junk mail and alike, a more practical item often proves more effective as a method of customer retention. Many charities employ this method by way of a small branded shopping list pad or similar.

There are many different promotional products available to help enhance the visibility of your brand or corporate identification. If you’re a small company operating out of a solitary high street store then perhaps providing visitors and customers with a promotional pen printed with your contact details and logo? The same concept applies if you’re a larger company too, for instance, a telecoms company responding to an emergency to restore connections may well send out engineers to sort the issue and if they’re responding promptly wearing high-vis reflective worktops with the corporate branding on gives of a professional and positive impression of the company.

Why not explore how promotional products can be an effective ambassador for your brand today. Visit www.promotionalproducts.co.uk for more information.

9 Dec 2013

Invest in your company for business leads.

With so many alternatives to advertising and promotions, finding the perfect promotional product has become just as important as finding a decent and affordable company to maintain your website and internet identities. Some people say that promotional products only have a short shelf life in the current rapidly moving technological environment but I would strongly disagree! There are still many advantages to giving away promotional products and I don’t see these reasons diminishing anytime soon. Promotional products have worked for decades and there are numerous reasons why. Sometimes you just can’t beat something tangible to really create a buzz around your business or product.

Printed promotional pens are one of the most popular promotional products of all time. Pens are great because they can be brought and given away for free and let’s face it; everyone likes to get something for free. You can kill two birds with one stone with pens because they can be beneficial to the recipient on a daily basis and they also clearly display your company name and contact details for all to see. This can provide you with all year round advertising. If you consider the life of a pen and how many people use and see your printed pen – you really do get value for money over a long period of time. Pens are also cost effective because they can be part of a long term marketing strategy as they do not date and can be used months and even years after being purchased. They seem to be a cost effective method in comparison to other outbound marketing strategies. It seems to be the case that if you invest in printed pens for your company, this will pay off in the long run and you will benefit from various business leads.

There are many different promotional pens that you can choose from and if you are unsure, you can always ask companies to send you out a variety of samples for a minimum cost or in most cases for free! Pens come in all shapes and sizes nowadays and have come on over the past decade. Gone are the days of the cheap low cost pen which dries out within a couple of weeks. Now we have parker pens, gel filled pens, roller ball pens, ball point pens, multifunctional pens and felt pens, all of which can be personalised with your own design. Many pens can also be printed with more than one colour which really makes them stand out in the crowd and look professional.

Sometimes it seems that you have to spend a little to get something back and advertising is one of the most important aspects of business. If you just rely solely on word of mouth – you could encounter difficulties further down the line. You really need to investigate all aspects of advertising and promotion and combine them together to make a real difference. For more information on promotional pens, visit www.promotionalproducts.co.uk and see how you can help your company progress further.

27 Nov 2013

Small companies increasing sales through promotional pens

Any business that wants to succeed will constantly look into ways to increase their sales and profit because let’s face it, if you are not there to make money then what’s the point! How to market effectively is definitely one of the biggest challenges faced by both small and large business in this day and age. It seems increasingly difficult to come up with unique and new ideas because a lot of it has been done and seen before. That’s not to say though, that it won’t work for your business. If we lived in a world where only original ideas worked we would be out of business within weeks. Sometimes you just need to research the most effective methods and adapt and apply them to your business and add the occasional tweak to make them a bit more interesting!

A good marketing strategy is a highly desirable tool for any business and one that companies strive after year after year. In order to be successful, it is essential for people to know about your brand, product or service and understand what you offer. There are many ways you can do this and some are more successful than others. There are many effective strategies that small businesses can utilise to make a BIG difference. The following suggestions help to improve the visibility of your business and reach out to your target audience which in turn will hopefully increase sales... First you need to make sure your website is up to scratch. If it is outdated and not user friendly you need to change it ASAP! This is a reflection of your company and I doubt you want to portray this image. An attractive website can make your business look professional and appealing. You do need to make sure that it is easy to navigate around and easy to find. Nowadays you don’t have to spend a fortune to create a good looking website. Many companies offer readymade website templates which you can personalise and tailor to your industry.

Secondly, you could offer some discounts and deals to initially ‘bait’ your customers. People love to think they are getting a bargain or a deal- so this is a great way to reel them in. You can offer these deals on social media outlets to get maximum exposure and traffic towards your website which can hopefully help to upgrade your website to a higher position on page lists on google. This is a great way to get better coverage for your business.

Finally, you could offer a free gift for signing up to a press release, an email subscription or even just giving your company certain contact details. Gaining knowledge of peoples email addresses, postal addresses, telephone numbers, names of people in the PR dept are all highly valuable pieces of information that can offer further business. Let’s not forget that this is what people pay for when buying a business. A promotional pen is the perfect way to increase sales for a small business. Promotional pens are low cost, can be sent in the post at no extra cost and can be personalised with anything that you like. The most common design is a company name, logo and contact details. Pens are so effective because they create maximum brand exposure and reach out to people that you may think are too hard to get hold of. They also come in a wide range of colours, styles and materials making then very flexible for all sorts of marketing campaigns. Take a look at www.promotionalproducts.co.uk for some superb examples.

There are many different ways to generate more business and sales, but no one said it was going to be easy! Perseverance, determination and patience are key!

20 Nov 2013

Printed pens generate new business

Excellent customer relationships are a key aspect of any business because if you don’t have that vital element then you base your future profits on ‘one off’ buyers which isn’t all that sustainable when investigated closer. People that are happy with the service that you provide and enjoy working with you as a personal are much more likely to come back for repeat service in the foreseeable future. Many companies have looked at different ways to try to keep existing customers yet at the same time attract potential customers and this can be quite a challenging task! It’s safe to say that the business world is a competitive place and if you want to enhance customer relations, then the use of promotional pens is worth considering.

Promotional pens are a great way of keeping in touch with your customers and at the same time giving them something which they can use on a daily basis. They are also a great avenue to help companies develop new business leads. Think about the success of promotional pens... they are given to one person who then lends it to another and passes it on. Suddenly your company name is being stretched along a variety of different customers groups without you even spending a single extra penny and your brand is becoming more and more familiar. You are instantly reaching out to people you thought were maybe difficult to reach! The great thing about printed pens is that they are an item that lots of different people use regardless of their age, gender or interests. Most people need to use a pen at some point in their daily lives and if your name is imprinted on the barrel – even better... you are killing two birds with one stone.

If you decide to give away promotional pens this also puts you in front of your competitors. The customer then has the option of choosing between your business and your rivals and if you have added that personal touch of giving away a quality promotional pen, then odd on, you will be victorious. I think it is important to note that careful consideration is given towards the pen gift. You want to offer your potential client something which is unique and attractive and of course will have a big impact on your client. It is safe to say that the pen needs to be of good quality in order to make a good impression and to help build good customer relations.

Companies such as www.promotionalproducts.co.uk offer a wide range of promotional pens all of which can be customised with your company name, logo and contact details. For more information visit their website.

11 Nov 2013

Top 3 promotional items

Tradeshows are funny places! It sometimes feels surreal, as though you are swimming through a sea of well dressed slick salesmen, elaborate display booths, demonstrations left, right and centre and swarm of printed promotional giveaways. It can be over whelming at times and can also be hard to remember what companies you were impressed with and which ones you weren’t that fussed by, by the time you leave the premises at the end of the day. Everyone is on their best behaviour and in their most aggressive selling mode, trying to sell the dream of their company and how great they are! They really are something that everyone should experience just once in their life!

Depending on the industry driven event, different promotional products are always given away as freebies and it has become one of the perks of visiting the shows. Companies invest lots of time and money into determining which promotional product they will give out to potential customers and clients in a bid to stand out in the crowd in a place where rivalry is rampant. There are a couple of common factors that most companies focus on, however these are never set in stone and to be honest... what works at one show may not work so well at another. Generally people tend to print on products that are lightweight and easy to transport, that boast a large print area for maximum exposure and normally choose a practical product that can be used on a regular basis so that your brand can be seen continually after the event has taken place. Obviously cost is another factor that is of high importance and one that decides which product you go for in the end!

There are a couple of promotional products that are the perfect items for tradeshows and events and i have decided to share the top three most popular items:

Firstly, is the classic promotional pen. You can’t go wrong with this reliable and trustworthy effective marketing tool. Promotional pens have been around for decades and this is simply due to their success at events such as tradeshows, exhibitions, product launches, seminars and corporate events. The main advantage with these promotional items is that they range in price from low cost to executive, they are lightweight in nature and they look fantastic when customised with a company name and logo. They really do raise brand awareness and make people take notice. The other major advantage is the fact that pens are an item that are used on a regular basis, so people of all walks of life will see your logo regularly!

Second on the list are eco friendly printed items. This type of promotional merchandise has many forms and can range from printed caps, to bags, to pens, to mugs to T shirts, practically anything they you choose to print on! Saving the planet is the boat that every contemporary company is trying to clamber on to as this really does say something about the status of your company. People like to think they are buying from a company that cares about the environment. Companies such as www.promotionalproducts.co.uk offer a wide selection of eco friendly products and ones that you wouldn’t have even thought of before! Take a look at their website and see for yourself!

Finally on the list is printed trolley coins. People can use these when they visit their local gym or supermarket and can be instantly reminded about who you are and what you do. They also leave a long lasting impression in the way that they are used after the tradeshow has taken place. They are a nice change as not many companies use them so they will make your company stand out in the crowd!

12 Sept 2013

Best exhibitions & tradeshows of 2013

While the most popular time of year for trade shows and exhibitions is often around the February/March time of year, there’s no stopping more niche markets holding their own large scale events throughout the year. There are a very diverse range of industry specific events occurring throughout the remainder of 2013 including the Ideal Home Show at Christmas, the Olympia Beauty Expo and the BBC Good Food Show Winter.

Many of these shows, while centralised around a unique focal point, employ very similar methods to promote themselves, as do the participants; one of the most popular tools of choice being promotional products which are used both as a way to promote in advance of the event and to reinforce the brand during and afterwards.

Promotional products ranges are very diverse and cater for all types of exhibitions and tradeshows but more often than not, the most proven and effective products are the ones that are re-ordered year on year by everyone. But what are the most popular items? Promotional pens, printed bags, personalised lanyards and advertising logobugs are just a few and can all be found in the giveaways department at PromotionalProducts.co.uk.

16 Aug 2013

Printed pens producing interest at shows

The traditional time of year for tradeshows is between the months of February and May. However, with the ever increasing range of conferences and tradeshows vying for space at the various exhibition halls around the country, the competition is fierce and once there, the investment and emphasis that industries put on these shows is more than evident; high quality speakers, huge advertising banners and sophisticated trade stands ensuring that attendees feel that they’re getting their money’s worth.

The after show experience continues too with numerous exhibitors furnishing their newly acquired contacts with a plethora of freebies and giveaways. The most popular promotional products by far and away are pens printed with a logo and slogan. You can’t help but appreciate why too when you consider the initial cost against the potential ROI.

The range of giveaways that can be printed with your logo is extensive but when it comes to value for money, promotional pens lead the way. There are a huge range of colours to choose from especially within our best-selling Fashion Pens and Ice Media Pens ranges. Why not have a look for yourself and see witness for yourself how beneficial they can be? Visit PromotionalProducts.co.uk for more information.

29 Jul 2013

Driving traffic to your site through promo pens

It seems as though more and more people are shopping online and buying products and services via the internet before venturing out into the local shops. It almost feels like you are getting a better deal online because you can compare costs across the different retailers and purchase something that you know you are getting a good deal on (which in turn creates the feel good factor!) One day high street shops may not exist although I hope this is not the case, as there is something nice about looking around the shops on a Saturday afternoon! It is a fact that company websites (and websites in general) are becoming like shop windows. If people like the look of your website, they will enter the site and hopefully purchase something. So it’s no wonder people are spending £100’s to drive more traffic into their sites through any means possible because the more customers you have, the more sales and profit you will make. The obvious option would be to employ an agency to help you to create creative email newsletters, e-shots, write blogs and post your company successfully on social network accounts but in the current climate many companies just do not have the finances to do this. There are however other ways you can draw attention to your brand and your website.

A great way to drive traffic to your website is to invest in promotional giveaways because let’s face it everyone loves a freebie. I don’t know of many people that would resist something that is given to them free of charge. You could giveaway promotional pens for example – printed with your company name and website. This would then prompt people to look up your website and see what you have to offer. People then are likely buy from your website or save it in their favourites to refer to at a later date. The promotional pen is a great marketing tool because pens are so widely used and they travel vast distances through being borrowed, lost and kept! They also serve as great reminders as they casually lie on the desk gently reminding their owners of the company they are representing!

Companies such as promotionalproducts.co.uk offer a huge selection of promotional pens which can all be customised with your website. You can even create your design online and upload it instantly to see what it would look like on your chosen pen, giving you an accurate insight into what your final product will look like. It’s simple, quick and fun and the final outcome will hopefully drive traffic to your website.

22 Jul 2013

Budget ideas to raise company awareness

People are saying that this era is the time to start a new business as there has never been a cheaper time to advertise and optimise your marketing objectives. It appears that it is cheaper than ever before for you to get your name out there and get noticed! Even companies with small budgets are managing successfully to rapidly raise brand awareness and create a buzz around their products and services. The key to success is to be creative and clever with your branding and do your homework before you launch your campaign! You need to be on the ball and do a bit of research to find out the best low cost marketing opportunities. Here are just a few suggestions.

Think about becoming familiar will social network sites, the obvious ones being Facebook, twitter, youtube, instagram and google+. They are fantastic ways to raise brand awareness for next to nothing. Connecting with these sites can help you connect and interact successfully with customers, build relationships with clients and most importantly increase brand awareness. Admittedly it takes time and effort to build up your profile but at the end of the day the rewards outweigh everything! They are a modern way to connect with your target audience.

The other obvious way to raise company awareness is to optimize your search engine traffic. This may cost you a little more than the other suggestions in this article but the internet and websites are certainly the way forward. If you get this area sorted now, it will be just a case of maintaining and updating. You will quickly become a respected and well established internet company within no time. The best way to do this is to get the advice of a professional. Go to a company that specialises in SEO and ask them to analyse your site and suggest a few recommendations. Or... you could go on a course yourself and learn the basics.

Low cost promotional products are another great way to raise brand awareness. They reach out to all your customers whether they have the internet or not and the massive advantage with promotional items is that they are tangible! There is such a choice to choose from as well. Printed mugs, personalised pens, keyrings, mousemats even umbrellas, all of which can be printed with your company details at a very affordable cost.

Finally, my last point is based around offering incentives to customers who send referrals. You need to give your customer a reason to tell other people about your company. Word of mouth is priceless and a superb way to build a good reputation and gain more customers. Offering existing customers a small reward for doing this is a great way to stand out in the crowd when you’re on a budget!

So there you are... you don’t need to spend much to make a difference!

15 Jul 2013

Promotional Pens, still the number one choice

There is no doubt about it printed pens are the best selling product in the market and are still the number one choice for many companies... and to be honest there is no surprise why! Pens are amongst the earliest and most efficient forms of advertising and always rank high where brand awareness is concerned. They range from the classic low cost giveaway to the executive style promotional gift... both are successful ways to remind people who you are and what your company does. It also gives potential and existing clients the opportunity to see your company logo and contact details on a daily basis. There is always a pen to fit your budget, personal style and business.

Printed pens boast many advantages. Firstly they help you to create a positive brand image and they are a great goodwill gesture for your clients. Let’s face it – everyone likes to receive something for free and if it is something useful then all the better. The great thing about promotional pens is that they are very cost effective - which is a phrase that is always good to hear. People think they are receiving a higher perceived value gift then they actually are which does you many favours. Secondly, they reach out to a wide range of audiences. It seems that everyone uses pens no matter what age they are, what job they do or their social standing in society. The pen is a product used by all – no matter who you are. The biggest advantage of these promotional items is that they look superb when printed with a company name or logo. The company brand can be printed on the barrel for maximum exposure and all sorts of other extra pieces of information can be included... phone numbers, websites, even a controversial statement.

Companies such as promotionalproducts.co.uk offer a wide selection of promotional pens which suit any event and occasion. They also provide continual customer support in case you need to ask questions about how to effectively design and position your logo and contact details. Promotional pens are the Andy Murray of Wimbledon in the marketing industry! Champions!

10 Jul 2013

How charities can increase profitability through fundraising.

Without charities in our lifetime the world would certainly be a difference place - and in my eyes not a better one. Sometimes you need to give something back and it certainly feels good to do so. With so many needy causes, there are many non – profit organisations which help to try to combat poverty, cruelty, illness and research around the world however, they do all rely on public donations, enthusiastic volunteers and successful fundraising campaigns. It’s important to get these right in the first place to enable successful charities to make as much money as possible for the cause. They certainly provide a unique role in the community they serve.

When considering and planning a fundraising event it is important to look at the figures and make sure they are water tight. You need to think about what will raise great funds, awareness and what will leave a long lasting impression when the event is over. Creative fundraising seems to be the key! You need to set yourself apart from the other charities so that people decide to give their hard earned cash to you and not anyone else – although this does sound harsh when we are talking about people in need. Comic relief is a great example of creative fundraising and they raise millions every year! Yes... they do have the capital in the first place but perhaps you need to invest first to create the rewards! Example of creative fundraising include celebrity appearances at events so that more people are encouraged to come – and you never know they may do it for nothing considering it’s for a good cause!

Promotional products are also a great way to increase profitability through fundraising and they are a cheaper option then perhaps an organised celebrity event. Investing in some quirky giveaways such as printed bugs are a great way to raise money and awareness and they cost so little in the first place, they are a no brainer. They are also fun and appropriate for both children and adults and because they are sticky, they literally hang about raising awareness for months to come after the event is over. If this is something you are considering you should take a look at promotionalproducts.co.uk for some helpful tips and ideas.

The more diverse and different the fundraising event you plan, the more profit you will make. You need to make yourself unique and distinct from others so that people look forward to attending and are more willing to give to a worthy cause. Items such as promotional pens have proven a great value investment. Cow pat lottery (dividing a field in to a grid and allowing a cow to graze and then respond to natures call) is a great country style event that raises money for charities and is still fun and exciting for all taking part.

Fundraising is a fun way to raise profits and if it’s done correctly you will reap the rewards!