It seems that festivals are not just for the young at heart who want to drink themselves to oblivion. Festivals are taking on a new persona and more and more people of different ages and generations are enjoying them – and why not! The UK is a great place to attend a festival and have a good dance and a sing along with friends and family... so what does the UK have to offer? The festival closest to home for me is the Isle of Wight Festival. It usually takes place in the month of June and it always hosts some great artists. It also provides a nice experience where you have to get the ferry across and enter the lovely landscape as you approach the venue! It was one of the last places that Jimmy Hendrix played just a few weeks before he died. So as you can see it’s pretty famous!
One of the longest running and most renowned festival in the UK is the Reading festival (and i guess you could couple this with the Leeds festival). Both music festivals provide a variety of music and draw in HUGE crowds every year! Both are run by the same people who also organise Glastonbury so it is guaranteed to be an amazing few days. This year’s headliners included Eminem, Chase and Status, Biffy Clyro, the Editors and fall out boy... superb!
It’s really difficult to imagine all the preparation that goes into organising such an event. Most people find planning a small corporate event difficult but it must be a nightmare when you are dealing with so many thousands of people and tickets and notoriously hard to manage band groups and members. Just think you are dealing with the bands themselves, health and safety regulations, the advertising and marketing side to help promote the event, the catering and so much more. You also need to think about what you can profit from whilst people are on the premises!
Promotional products are a great way to advertise festivals before they have begun, during and after the event! When people feel good and are having a great time they are more likely to buy branded products... promotional water bottles, printed umbrellas, thermo promotional mugs, balloons etc. Companies such as www.promotionalproducts.co.uk help to provide all these types of merchandise and help to make events big and small even more successful than first thought!
If you can... attending a festival should be top priority on your bucket list!